Matt Johnson3 minHow to create buyer personas - FREE template.What are buyer personas? Simply speaking, buyer personas are fictional representations of your ideal customers. The primary goal of...
Matt Johnson3 min8 ways to use digital advertising.Introduction. SEO is so popular because organic traffic is free. The trouble is, SEO is a long-term strategy for attracting leads and you...
Matt Johnson5 min10 ways to generate leads with content marketing. What is content marketing? Content marketing is the strategic process of providing your target audience with useful & educational...
Matt Johnson2 minAn introduction to SEO.SEO has evolved. Search marketing has changed a lot in recent years so we have created a simplified guide to SEO to get you thinking...