The Rise of Green FinTech
Introduction The intersection of sustainability and fintech marks a shift in finance, driven by the urgent need for environmentally...
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Matt Johnson
- 2 min
The Intersection of AI and Fintech: Transforming Financial Services in 2024
Introduction 2024 births a new era of financial services, fundamentally reshaped by artificial intelligence. The intersection of AI and...
Matt Johnson
- 2 min
Why Financial Brands Must Be Cautious in Influencer Collaborations
2023 saw more financial brands than ever collaborating with influencers to expand their reach and engage with new demographics more...
Matt Johnson
- 2 min
The High Cost of Poor KYC Processes
A poorly implemented KYC process can prove to be costly in more ways than one. Learn more about the high cost of poor KYC processes.
Matt Johnson
- 3 min
Fintech Marketing: Is Personalisation Enough?
Written by Matthew Johnson, dimartec Managing Director. Today, I came across an interesting article on The Financial Brand, which delves...
Matt Johnson
- 2 min
Top 3 FinTech Marketing Challenges in 2023.
In this article, we delve into the top three marketing challenges facing FinTech companies in 2023.
Matt Johnson
- 2 min
Why FinTechs Should Put People First in Their Marketing Strategy.
By making your marketing and sales efforts more human-centred, you can differentiate yourself from the competition and create a stronger emo
Matt Johnson
- 2 min
Fintech Start-ups: Why User Generated Content is the Way to Go in 2023
As a fintech start-up, it can be hard to stand out in a crowded market. But there's one strategy that's proven to be a game-changer for...
Matt Johnson
- 3 min
The Recipe for Success: How Plum Became a Beloved FinTech Brand.
There are a few key factors that have contributed to Plum's success as a beloved and trusted fintech brand.
Matt Johnson
- 2 min
Marketing Mastery: How Robinhood and Acorns scaled their WealthTech business
If you're a marketing professional in the WealthTech industry looking to scale your business, take a page from Robinhood and Acorns' book.
Matt Johnson
- 2 min
Breaking the Mould: How Fintech Companies Can Stand Out in a Crowded Market
fintech companies can avoid looking and sounding the same by taking a unique approach to branding and marketing.
Matt Johnson
- 2 min
Fintech Start-ups: How to Communicate Like a Pro (and Avoid Common Pitfalls)
How fintech start-ups can build trust and establish themselves as thought leaders.
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Sit back and enjoy our latest content. We try to keep things short and sweet here, giving you what you need to know under 3 minutes per article.
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